After years of suffering the discomfort and bulkiness of camera bags and accessories, photographer Matthew Swaggart decided to take the matter into his own hands. Inspired by the designs of eras gone by, but determined to meet the needs of contemporary photography, HoldFast was born.

HoldFast is built on three core values: taste, logic, and faith. Handcrafted in Oklahoma, USA, their products are made from premium materials, designed to fit intuitively around the lifestyle of their owner. Stylish but hard-wearing, HoldFast bags and accessories will rise to the challenge of any adventure you pursue.

Tell stories with a brand that tells a story. Browse our HoldFast collection below.